MIADO Clothing
Personal Project
Miado is an authorial clothing brand created to bring personality, fun and definitely no criteria. And we are different because we are real:
in the video and photos you'll see our friends, in their own styles and with what they really believe.
The authorial collection, named WTF (What the Fuck), brings FishMaria, Patomanocu and CatChup as art and concept.
We definitely like to make noise! So, the Noisy Collection comes with everything to make the winter hotter :)
How about a hoodie SUPER comfortable? With the Melted emoji positioned in a strategic place on the back we guarantee: you will rock.
I'm sorry for the quiet ones, but what we really like is to make noise. That's why the Making Noise hoodie comes with details on the chest and on both sleeves.
The collection 90's Kid brings the childhood that all of us from the 90's still have inside us (with our hint of madness, of course).
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With the phrases "Cool Kids Never Die", "90's kid" and "Forever Young", we sold our shirts out within 24 hours of launch.
Cool Kids Never Die it's an authorial t-shirt, made for those want to have charm.
With the vibe of the 90s, we know that we will be cool kids forever.
This Smells Like Teen Spirit t-shirt, huh? It's just that age doesn't matter:
if you have style, you'll be cool forever.
Forever Young t-shirt, inspired by the famous band from the 90's, brings all the joviality and personality of those who know they will be young forever.
Were you born in the 90s? So do we! That's why we decided to celebrate the eternal childhood of the 90's children who live in us. Inspired by this decade's video game, we created a t-shirt that has everything to do with who loves games (who didn't do?). Cheers!
The Weird Colletcion believes that everyone has a weird side. So we've launched this strangely stylish for people who knows (and likes) it.
Butterflies and their delicacies. No, wait! This one has a little detail on the wing that only those who are more or less delicate will get it.
As Miado's supreme cat would say, the world will end in alien. Before it's gone, we've created the t-shirt that works in every situation - even at the end of the world.
This t-shirt is for all who wants more:
more holidays, more sleep until noon, more beer and more money to pay bills.
Our soccer cat is hitting the goal just right.
If you have this t-shirt, a great goal will happen.
Whoever buys this shirt, will be lucky for Brazil.
The name Miado (Meow) was inspired by the sarcasm and selectivity of felines, who have a unique personality and humor.
Our logo is a dog wearing glasses and meowing, because Miado is this: no sense at all. And the dog's hands changes because Miado is also fun and welcoming.
In other words, Miado is for everyone who wants irony, style and authenticity in everyday life.
Miado is a brand for humans that seeks to do more than fashion: but make fun.
my role: entrepreneur, creative direction, concept, creative, copywriting, strategy